24-year-old brand manager    30-year-old it    adolescent drinking rates    alcohol    alcohol consumption    alcohol sales    alcohol-centric socializing    alcoholic beverages    alcohol’s future    american beverage manufacturers    amount of alcohol    bar scene    bon appétit estimates    britta starke    cassie schoon    college-educated consumers    college-educated young adults    common legalization of cannabis    drinking habits    drinks    flurry of trend stories    good company    good idea    heavy alcohol use    high-end cocktail bars    lingering effects    lower rates    millennial generation    morning of donald trump    national survey data    new york city    parts of people    past decade    people    presidential inauguration    previous generations    recent months    recent year    recent years    schoon’s social circle    short period of time    similar changes    social situations    substance-abuse problems    suicide rates    young adults    young americans    young entrepreneurs    young people    young town